Field report 01

PAM x Merrell

Date

February — April 2025

Location

Rockford, MI / Melbourne, AU

Specimens

2 silhouettes

01 — Objective

Reinterpret the small details of poison dart frogs through color and material across two Merrell silhouettes.

02 — Inspiration

Poison dart frogs: their coloration, skin textures, and the tiny worlds they inhabit.

03 — Translation

Knit mapping, organic HF welds, marbled midsoles, and subtle easter eggs.

04 — Role

Redesign and CMF

05 — Deliverables

Inspiration and storytelling
Palette development
Upper redesign (Cham)
In-house prototyping

06 — Collaborators

PAM design team, Merrell product and development